The Twittering of Gilad Shalit

Ynet News is reporting that the Israeli prime minister’s emissary to the negotiations for a prisoner exchange deal with Hamas to return the captive Gilad Shalit said “it’s not over yet. The deal reached is pretty complicated, but the most difficult part is behind us.” The former Mossad agent turned Gilad Shalit negotiator, David Meidan, added that he plans to travel to Egypt soon, together with the negotiation team, to plan Gilad Shalit’s return to Israel.

While the deal to free Shalit was orchestrated by high-level Israeli politicians, negotiators like Meidan, and world leaders, there was also an impressive social media campaign spanning the past few years to spread word of Shalit’s captivity through the micro-blogging site Twitter. The hashtag #FreeGilad has long been used on Twitter following any statement or link relating to the cause of freeing Gilad Shalit. As Adam Dickter blogged about yesterday, Gilad Shalit was trending on Twitter moments after news about the deal began to spread.

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